Job Descriptions:

• Drive the execution of the business plan and new products launches
• Develop local marketing programs
• Interact with customers, KOLs, and industry thought leaders to gain insight on market and customer needs
• Track Diagnostics franchise performance, competitive and market landscape and proactively recommend actions where appropriate
• Develops and executes strategic initiatives to shape the market environment (partnering with LlEMarket Access)
• Partner with the Med Affairs International Manager to develop differentiated Med Affairs and Professional Education programs to drive brand awareness and competitive conversions to the company product portfolio
• Manages within budget (develop budget, monitor expenses vs. budget and analyses impact of activities/expenses)
• Analyze pricing and ensure pricing strategies and policies are aligned with product portfolio objectives
• Act as Marketing support for all significant tenders and contract negotiations where appropriate
• Key participant in Strategic Planning process, Integrated Business Planning process and Demand Planning process

Job Requirements:

• Marketing experience – minimum 5 years, preferably 7 years
• Significant brand/product management experience with a track record of generating innovative ideas, processes or solutions that create value
• Experience in building integrated marketing communication plans, B2B and as well as B2C in Healthcare and / or Consumer Healthcare
• Ability to lead, collaborate and influence in a matrix organization
• Demonstrated openness to diverse ideas and encouraging the same in others
• Bachelor Degree required. Master in business or marketing strongly preferred
• Strong oral and written communication skills in English
• Travel up to 70%