Drive the execution of the business plan and new products launches
Develop local marketing programs
Interact with customers, KOLs, and industry thought leaders to gain insight on market and customer needs
Track Diagnostics franchise performance, competitive and market landscape and proactively recommend actions where appropriate
Develops and executes strategic initiatives to shape the market environment (partnering with LlEMarket Access)
Partner with the Med Affairs International Manager to develop differentiated Med Affairs and Professional Education programs to drive brand awareness and competitive conversions to the company product portfolio
Manages within budget (develop budget, monitor expenses vs. budget and analyses impact of activities/expenses)
Analyze pricing and ensure pricing strategies and policies are aligned with product portfolio objectives
Act as Marketing support for all significant tenders and contract negotiations where appropriate
Key participant in Strategic Planning process, Integrated Business Planning process and Demand Planning process
Marketing experience – minimum 5 years, preferably 7 years
Significant brand/product management experience with a track record of generating innovative ideas, processes or solutions that create value
Experience in building integrated marketing communication plans, B2B and as well as B2C in Healthcare and / or Consumer Healthcare
Ability to lead, collaborate and influence in a matrix organization
Demonstrated openness to diverse ideas and encouraging the same in others
Bachelor Degree required. Master in business or marketing strongly preferred
Strong oral and written communication skills in English
Shown below are the latest jobs from this category.
Area Sales Manager
Connecticut, Albany NY or Syracuse NY
Job Order: GD-745
Job Description: Drive the success and growth of your sales region by generating leads vigorously and effectively. Meet with prospective and existing customers to provide product demonstrations and close on all product confidently. Cultivate early customer relationships for all company products. Participate in 3-5 weekly phone calls with Regional Sales Manager, RSM, (call objectives clearly...
Job Descriptions: Identify and qualify prospective customers, provide advanced technical information, demonstrate expert knowledge on all company products and quote prices to customers. Plan and execute an interactive, strategic, and tactical territory Sales Plan; including: Master Sales plan, Gap Analysis, Marketing and Educational plans Create and/or implement custom in-field...
Job Descriptions: Act as a primary management escalation resource for customer and internal feedback pertaining to the team. Oversee the technical support of company customers by field engineers, technicians, and support specialists, who are diagnosing, troubleshooting, and repairing one or more of the following: complex electro/mechanical equipment, sophisticated computer systems, software...
Job Descriptions: Lead projects with higher level of complexity/challenges/difficulties. Lead efforts to resolve complex statistical programming issues or problems. Perform a leadership role in statistical programming projects by coordinating study team(s), overseeing timelines, assigning and following up on programming tasks, interacting with clients, and ensuring quality of programming...
Job Descriptions: Develop new features and functionality within the database design functional areas to increase the efficiency of database design at the study level, and to improve and enhance the company’s database design capabilities. Assist Clinical Data Management in planning, directing, and managing the clinical database design and maintenance process. Review the protocol and...